If you’re struggling to find a present for a mother with school-age kids this year, don’t play it safe with a box of chocolates: get her an App Store or Google Play gift card, because chances are she’ll need it to buy access to the next level of Candy Crush Saga.
According to research from game network WildTangent, 80 per cent of smartphone- or tablet-owning mothers are now gaming at least once a week and, if she’s an expectant mother waiting for that due date to arrive, chances are she’s playing multiple times every day – 68 per cent of pregnant women admitted to doing so.