Ad-supported free games are finally catching on. Some 86% of gamers prefer free games with ads compared with paid games without ads, per a white paper from WildTangent Media, Electronics Arts, and analyst firm IHS.
Ad-supported free games are finally catching on. Some 86% of gamers prefer free games with ads compared with paid games without ads, per a white paper from WildTangent Media, Electronics Arts, and analyst firm IHS.